Page 8 - LBMLS Magazine Spring 2021 Issue

ABOUT THE The REALTORS Land Institute (RLI) – The Voice of Land – elevates

®
REALTORS LAND the level of professionalism in the land industry by providing all
®
land professionals the expertise and camaraderie that are the
foundation for becoming the best in the business.
INSTITUTE Members of the REALTORS Land Institute specialize in land
®
brokerage related to all types of land, including farms, ranches,
ALCs aren’t recreational, timberland, vineyards, orchards, undeveloped
tracts of land, transitional and development land, subdivision and
just land sales lot wholesaling, site selection and assemblage of land parcels,
appraisals and land valuation, auctions, and farm and land
professionals: management. Membership is also open to all land professionals
practicing in the industry as well as industry partners. RLI’s strong
They are the most portfolio of membership benefits is designed to help members
prestigious, the gain confidence when dealing with clients by being informed
and having a strong network of fellow land professionals.
most experienced,
THE POWER OF THE ALC DESIGNATION
and the highest
Accredited Land Consultants (ALCs) aren’t just land sales
performing land professionals: They are the most prestigious, the most experienced,
sales experts and the highest performing land sales experts in their area.
Achieving the ALC requires completing a rigorous education
in their area. program and establishing a proven track record of transaction
performance in land before an agent can qualify. It also requires
a commitment to professional growth and conducting business
with integrity.

Having the ALC Designation gives brokers the knowledge they
need to close more deals and speak confidently with their clients.
It also gives clients confidence in their broker as the most qualified
expert to help them with their land transaction. The Accredited
Land Consultant (ALC) Designation is the only land-specific
designation backed by the National Association of REALTORS®.
When a land professional becomes an ALC, that individual
gains access to a unique group of real estate specialists who
work together to build and share knowledge, develop trusted
relationships, and expand business opportunities.

JOIN RLI
The REALTORS® Land Institute boasts a network of more
than 1,500 land professionals throughout the United States.
Membership gives access to a national network of land agents
and a suite of educational offerings and tools designed to help
you become the best in the business.

Learn more and join today at RLILand.com.
6 | LANDBROKERMLS SPRING 2021 Volume 12 / Number 1